Successful business and trade performance depends on people who understand markets, procedures, risks, documentation, finance, partnerships, and implementation.
Zone Classic provides practical training for businesses, entrepreneurs, institutions, associations, and development programmes seeking to strengthen commercial and trade capability.
Training may be delivered in person, online, or through a blended format.
Our programmes can be adapted for:
Exporters and prospective exporters
Importers and prospective importers
Small and medium-sized enterprises
Business associations and cooperatives
Women- and youth-led enterprises
Manufacturers and producers
Trade-support institutions
Financial institutions
Government agencies
Development organisations
Universities and professional bodies
Commercial and compliance teams
Export Readiness
This programme helps businesses assess whether they are prepared to export and identify the operational, commercial, financial, compliance, and organisational improvements required.
Import-Export Fundamentals
Participants are introduced to the principal processes, responsibilities, documentation, terminology, risks, and commercial considerations involved in importing and exporting.
Customs and Trade Compliance
This programme addresses customs procedures, documentation, product classification, duties, taxes, rules of origin, record keeping, and common compliance risks.
Market Research for Business Decisions
Participants learn how to define a market question, collect relevant information, assess competition, analyse potential customers, evaluate opportunities, and translate evidence into business decisions.
Export Pricing and Commercial Negotiation
This programme examines pricing considerations, cost structures, Incoterms, payment terms, negotiation preparation, commercial risks, and transaction viability.
Distribution and Market Entry
Participants explore market-entry options, distributor selection, commercial representation, route-to-market planning, partnership structures, and implementation priorities.
Business-to-Business Engagement
This programme develops the practical skills needed to identify potential partners, present a business professionally, prepare for meetings, assess commercial fit, and manage follow-up.
Trade Finance for SMEs
Participants gain a practical understanding of common trade-finance instruments, payment methods, documentation requirements, financing readiness, and transaction risks.
Trade Mission Preparation
This programme helps business delegations define objectives, research target markets, prepare company profiles, develop meeting questions, present products effectively, and plan post-mission follow-up.
SME Growth and Strategic Planning
Participants examine business models, growth priorities, market positioning, internal capability, financial readiness, partnerships, risk, and action planning.
